The older I get, the more I embrace streamlined minimalism in my everyday life because it’s BUSY and I want to invest in only the things that provide maximum benefit and make me look and feel my best without any unnecessary additives (time or chemical!). I create products based on what I desire in my own skincare regime, so many of our products are designed to be universal multitaskers that produce optimal skin health with an elevated back to basics approach. Many of them contain vitamins A, C, E, and F and antioxidants that improve fine lines and wrinkles, boost collagen, increase cellular turnover, improve elasticity, fight acne, heal sun damage, and intensely moisturize to keep the skin protected and healthy.
An overly complicated skin and body care routine is not only pricey and time consuming, but can also burden and irritate the skin. A minimalistic skincare routine encourages us to ditch unnecessary products and get back to the basics: hydration, barrier repair and protection. The benefits of a streamlined skincare routine are plentiful and include healthier skin, more time, and reducing the waste that comes from clutter, unused products, and managing different expiration dates. Especially for those of you with tweens and teens on the excessive skincare routine wagon - try to encourage them to focus on one functional product versus a tedious regime that their skin doesn't need!
How to Practice Skin Minimalism
For individuals intrigued by and looking to embrace this minimalist approach, the first step involves a thoughtful evaluation of your current skincare and makeup routines.
Keep it Basic: this entails a careful consideration of which products are truly indispensable and which might be excluded without negatively affecting the health and vitality of your skin.
Keep it Clean: seek out products boasting clean, effective ingredients. Pick quality over quantity, and streamline your skincare routine in the process.
Keep it Authentic: always keep in mind that the overarching goal is to authentically celebrate your skin, complete with its unique imperfections and characteristics, rather than concealing them. This burgeoning trend transcends mere beauty choices; it embodies a holistic lifestyle shift that values simplicity, sustainability, and authenticity above all else.
The key to a minimalist skincare approach is picking and choosing high quality, effective, multi-tasking products that address several concerns and that can be used in the morning, as well as in the evening whilst saving you time, money, and producing the results you can see and feel. We are so proud of our suite of skin nutrition products that has been formulated to do just that for our customers.
Bottom line, curate a skincare routine that makes you feel good and gorgeous, while encouraging healthy, thriving, skin. I'll bet you can do it with fewer products that you think when you choose the right ones.